At what age should I take my kids to see movies with direct marketing ties like “The Lego Movie”?

Posted under Ask the Mediatrician.

Q: At what age is it developmentally ok for kids to see The Lego Movie and even Star Wars with their parents? Is the subliminal (and hidden) marketing in movies unethical, especially given how well it’s made? ~Lamenting over Lego, USA A: Dear Lamenting, Marketing consumer products through TV and movies has been occurring since these… Read more »