At what age should I take my kids to see movies with direct marketing ties like “The Lego Movie”?

Posted under Ask the Mediatrician.

Q: At what age is it developmentally ok for kids to see The Lego Movie and even Star Wars with their parents? Is the subliminal (and hidden) marketing in movies unethical, especially given how well it’s made? ~Lamenting over Lego, USA A: Dear Lamenting, Marketing consumer products through TV and movies has been occurring since these… Read more »

Advertising Overload

Posted under Research Blog.

In our media-saturated world, we are exposed to a variety of advertisements online, on television, and on our mobile devices. Youth are especially vulnerable to the ads they see, and research shows that ads have the potential to negatively influence the attitudes and behaviors of children and teens. Below are a few of our newest… Read more »

Is a bouncy seat with a tablet mount really so bad?

Posted under Ask the Mediatrician.

Q: I’ve been hearing a lot about a new bouncy seat that includes a place where parents can put an iPad to occupy their baby. Is it really that different than watching TV, other than giving parents more control over content? –iPuzzled in Watertown, NY A: Dear iPuzzled, The recent attention on this toy is… Read more »

Recently Added Studies to the CMCH Database of Research

Posted under Research Blog.

Take a look at some of the studies we recently added to the CMCH Database of Research. Goldsmith, A.Y., et al. (2012). The cover story: What the book jacket of Adele Michin’s young adult novel. The Beat Goes On, communicates about HIV/AIDS. The Journal of Research on Libraries and Young Adults. This study analyzed a… Read more »

Recently Added Studies on Children, Media, and Health

Posted under Research Blog.

Take a look at some of the latest studies added to the CMCH Database! Bleakley, A., et al. (2008). It works both ways: The relationship between exposure to sexual content in the media and adolescent sexual behavior. Media Psychology, 11(4), 443-461. Adolescents who are sexually active are more likely to look at media with sexual… Read more »

Recently Added Studies on Children, Media, and Health

Posted under Research Blog.

Here are some studies that were recently added to the CMCH Database of Research. Forsyth, Susan R. & Malone, Ruth E. (2010). "I'll be your cigarette–light me up and get on with it": Examining smoking imagery on YouTube. Nicotine & Tobacco Research, 12(8), 810-816. This content analysis of videos on YouTube found that youth are… Read more »

Do pop-up ads affect young children?

Posted under Ask the Mediatrician.

My almost 3-year-old son loves to watch Caillou on Sprout, a TV channel that carries programming for infants and young children. Throughout Caillou, there are many pop-ups that soundlessly advertise Sprout or the next show that will air. These pop-ups distract me as an adult. Have there have been any studies on how they affect young… Read more »